Multiple measures for increasing Steel metallurgical machinery bearings orders in ZWZ

During the period of "2020 618 e-commerce promotion",the leaders from Heavy metallurgy bearing division in ZWZ Bearing Group were making a livestream for sale the bearing on Ouye Mall and introducing the ZWZ Bearing Group and metallurgical machinery bearings to customers. They signed more than 4.5 million yuan of orders offline as well.

Shanghai Ouye Procurement Information Technology Co., Ltd. (referred to as Ouye Procurement) is a subsidiary of China Baowu Group Ouye Yunshang, a deputy secretary-general unit of the Central Enterprise E-Commerce Alliance, and a secretary-general unit of the China Iron and Steel Industry Association Spare Parts Committee. Ouye Procurement is positioned as a third-party platform that provides professional service companies to purchase. Model users cover steel peers, as well as upstream and downstream industries such as coal and new energy. ZWZ, as a qualified supplier of China Baowu Group, was invited to live broadcast the goods on its platform during the "618 Ouye Mall Super Brand Day".

The Metallurical Bearing Division of ZWZ has actively developed domestic and foreign markets since the beginning of 2020. In the domestic market, through linkage with the upstream and downstream of metallurgical machinery equipment enterprises and steel enterprises, the key projects have been fully tracked and developed from the main engine supporting equipment to the equipment spare parts share, which has achieved results obviously. Among them, the business department has contracted more than 33 million yuan of roll bearing orders for rolling mill production lines of well-known domestic steel companies; the continuous casting machine bearing market has also achieved new breakthroughs, and has contracted many domestic well-known steel companies for continuous casting machine bearing orders of more than 3 million yuan. The foreign market has achieved leapfrog growth, and the business department has contracted over 5 million yuan for orders from well-known foreign steel companies. In the first half of the year, the contract for bearing orders for tile shaft steel metallurgy machinery increased by 25% compared with the same period last year.