Linxi County implements "Brand Strategy" to enhance the competitiveness of bearing industry

Resource from: CBCC Likes:206

Oct 08,2014

A special meeting was held in Linxi County on September 30, 2014, to recognize and award Heibei Famous Brand companies including Hailan Bearing Manufacturing Co., Ltd, Feilong Bearing Manufacturing Co., Ltd and Baoxin Bearing Manufacturing Co., Ltd as well as provincial Quality Product companies including Hengtai Ruixin Bearing Manufacturing Co., Ltd, ETK Bearing Co., Ltd and Huanchi Bearing Co., Ltd. So far, there have been 5 provincial famous brands, 7 regional famous brands; 2 provincial brand products and 5 provincial quality products in Linxi County. Linxi County is committed to the implementation of "Brand Strategy" which applies brand cultivation, brand building and brand promotion as important means to promote the restructuring and upgrading of the bearing industry, and gives guidance and funds according to business characteristics, scale and development potential. Guiding enterprises to establish brand awareness will help them know the importance of quality control, thus continuously adjusting and optimizing the product structure, so as to improve their technological content and market competitiveness.

(CBCC)

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